Latest
Newsletter on Fashion Designing
updated
on 20.01.2007
Fashion
Week
A Fashion Week is
a fashion industry event, typically named after
the host city or major commercial sponsor, lasting
four to ten days. It is held so that fashion designers
or "houses" are able showcase their "collections"
for either Spring or Fall seasons. "Spring"
fashion weeks are held in January through March
and "Fall" fashion weeks are held between
September and November, since they must be held
a few months in advance of the season to allow the
press and buyers a chance to preview fashion designs
for the following season. This is also to allow
time for retailers to arrange to purchase or incorporate
the designers into their retail marketing. They
are attended by buyers for major stores, the media,
celebrities, and members of the entertainment industry.
The highlight is usually the famous "runway
show", where the top designers show and well-known
models are featured. Men's and Children's fashion
shows are often part of the week's activities, especially
in the prominent cities.
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In
years past, fashion weeks were predominantly"
for "the trade only", however, today they
are entertainment and media events. They may incorporate
live musicians, celebrity guests, lavish galas and
charity events, and a few allow the public to purchase
special passes to see the see the runway shows or
attend expositions which display handbags, jewelery,
shoes, hats and cosmetics. Many important fashion
design schools participate in the shows, as well.
Some fashion weeks can be genre-specific, such as
a Miami Fashion Week (Swimwear), Prêt-a-Porter
(ready-to-wear) Fashion Week, Couture (one-of-a-kind
designer original) Fashion Week, Palm Springs Fashion
Week (Resort Collections) and Bridal Fashion Week.
The
most prominent Fashion Weeks are held in London,
Milan, Paris, and New York City.
Other
Fashion Weeks where local style typically tends
to set international fashion trends or where the
fashion industry is important to local commerce
are held in Auckland, Amsterdam, Budapest, Chicago,
Dublin, Hong Kong, Miami, Los Angeles, Oslo, Palm
Springs, and Singapore.